Job Description
ABOUT THE COMPANY
Live a well-travelled life in style and experience authentic cuisines, indigenous aesthetics and spectacular delights in some of the world’s most extraordinary locations with Serena Hotels. Our diverse collection of thirty-five hotels, resorts, safari lodges, camps and forts within East Africa, Mozambique and South and Central Asia are for those who lean towards distinctive and inspirational experiences.
We believe in introducing our guests to the true essence of their hosts. Our destinations offer unusually complex and colourful ethnic character, celebrating a charismatic mix of peoples ranging from the colourfully cloaked Maasai of southern Kenya and northern Tanzania to the vibrant Baluch people of southeast Pakistan. Whether it’s your maiden voyage to Africa or Asia or you are revisiting your favourite destination, discover how each of our properties offers its own distinguishing style, reflecting its locations cultural heritage and artistic idioms, where the delight is in the detail that delivers world class hospitality and exceptional service.
At Serena Hotels, your Serena Experience begins once you arrive.
JOB SUMMARY
The Commercial Director is a member of the hotel's Executive Committee responsible for driving commercialperformance, market leadership, and sustainable revenue growth across all business segments. The roleprovides strategic leadership for Sales, Marketing, Revenue Management, Reservations, Distribution, andMICE, ensuring the hotel achieves revenue, profitability, market share, and brand positioning objectiveswithin Uganda and the wider regional market.JOB SPECIFICATIONS• Bachelor’s Degree in Business Administration, Marketing, Hospitality Management, Commerce or arelated field (Master’s degree is an advantage).• Minimum 10 years' progressive commercial experience within the hospitality industry, including at least 5 years in a senior commercial leadership role within a luxury or internationally branded hotelenvironment.• Proven track record in a 5-star hotel environment, preferably within an international or luxury brand.• Demonstrated ability to establish and implement sales and marketing strategy for a 5-star businessand leisure hotel, international conference centre, and business excellence.• Experience leading business transformation, repositioning, commercial turnaround, or pre-openingprojects will be an added advantage.• Strong experience in driving total revenue, managing multi-segment portfolios, and leading highperforming teams.• Sound knowledge of revenue management systems, distribution channels, CRM tools, and digitalmarketing.
REQUIRED SKILLS
Sales strategy, Marketing, Account management, Business development, Market research, intelligence, Customer service
REQUIRED EDUCATION
Bachelor's degree
Live a well-travelled life in style and experience authentic cuisines, indigenous aesthetics and spectacular delights in some of the world’s most extraordinary locations with Serena Hotels. Our diverse collection of thirty-five hotels, resorts, safari lodges, camps and forts within East Africa, Mozambique and South and Central Asia are for those who lean towards distinctive and inspirational experiences.
We believe in introducing our guests to the true essence of their hosts. Our destinations offer unusually complex and colourful ethnic character, celebrating a charismatic mix of peoples ranging from the colourfully cloaked Maasai of southern Kenya and northern Tanzania to the vibrant Baluch people of southeast Pakistan. Whether it’s your maiden voyage to Africa or Asia or you are revisiting your favourite destination, discover how each of our properties offers its own distinguishing style, reflecting its locations cultural heritage and artistic idioms, where the delight is in the detail that delivers world class hospitality and exceptional service.
At Serena Hotels, your Serena Experience begins once you arrive.
JOB SUMMARY
The Commercial Director is a member of the hotel's Executive Committee responsible for driving commercialperformance, market leadership, and sustainable revenue growth across all business segments. The roleprovides strategic leadership for Sales, Marketing, Revenue Management, Reservations, Distribution, andMICE, ensuring the hotel achieves revenue, profitability, market share, and brand positioning objectiveswithin Uganda and the wider regional market.JOB SPECIFICATIONS• Bachelor’s Degree in Business Administration, Marketing, Hospitality Management, Commerce or arelated field (Master’s degree is an advantage).• Minimum 10 years' progressive commercial experience within the hospitality industry, including at least 5 years in a senior commercial leadership role within a luxury or internationally branded hotelenvironment.• Proven track record in a 5-star hotel environment, preferably within an international or luxury brand.• Demonstrated ability to establish and implement sales and marketing strategy for a 5-star businessand leisure hotel, international conference centre, and business excellence.• Experience leading business transformation, repositioning, commercial turnaround, or pre-openingprojects will be an added advantage.• Strong experience in driving total revenue, managing multi-segment portfolios, and leading highperforming teams.• Sound knowledge of revenue management systems, distribution channels, CRM tools, and digitalmarketing.
REQUIRED SKILLS
Sales strategy, Marketing, Account management, Business development, Market research, intelligence, Customer service
REQUIRED EDUCATION
Bachelor's degree